Ride-sharing app "Lyft" hosts launch event in Milwaukee Thursday

MILWAUKEE (WITI) -- The ride-sharing smartphone app "Lyft" will host a launch event in Milwaukee on Thursday, April 10th.Lyft is known for its pink mustachioed transportation.Lyft will compete with Uber -- a similar service that recently rolled out in Milwaukee.Not everyone is happy with these new transportation services.The services have seen opposition from taxi companies -- and there have been efforts to restrict them by some city officials.

Committee passes motion for investigation into "Uber" app

MILWAUKEE (WITI) -- Milwaukee's Public Works Committee has passed a motion to conduct an investigation into the "Uber" car-sharing service that began operations in Milwaukee last week.“Uber” has an app that allows users to hitch a ride without paying a cab.