Investment education

Edward Jones Financial Advisor Alison Gilman Aquino discusses investment education, and how school supplies can be likened to investing. For example, an apple is used to score "Brownie Points" with a teacher, but starts as a seed, and you can't eat it until its grown. The same is true for investments - you hope they grow over time, but prices can fluctuate. Crayons represent diversification: every color is a different company, and the more companies you invest in, the more options you have, should one of the crayons break. A clock keeps track of your time horizon, and time is always a factor in investing, as you have to invest differently depending on what you are saving for.