Hunger Task Force mobile market looks to plant roots at St. Joe's

In an attempt to address the food desert on Milwaukee's north side, Hunger Task Force is teaming up with an unlikely partner.

"To see a truck like this and come and get your fresh vegetables and not go to the corner store because most of the corner store is not that fresh," shopper Delores Ware said.

For many people – the only time they get fresh produce is when the Hunger Task Force pulls up in their mobile market.

Hunger Task Force Mobile Market

Hunger Task Force Mobile Market

"Well it’s much more convenient for a lot of seniors to come here rather than try to get to a grocery store, plus you get the discount – it’s a good thing," shopper Veronica Brame said.

But what if the mobile market went away and was replaced by a traditional brick-and-mortar grocery store?

Hunger Task Force Mobile Market

Hunger Task Force Mobile Market

"It’s a very good solution, for people to come out and get their fresh vegetables and stuff and not have to worry about dragging all that stuff home on the bus," Ware said.

That’s exactly what the Hunger Task Force is trying to do.

"We’re planning on being here for the next two weeks to explore the idea of a healthy convenient store inside the hospital," said Sherrie Tussler, Hunger Task Force director. "The closest nearby grocery store is about a mile and a half from here. In this particular aldermanic district, there are no real grocery stores."

Sherrie Tussler

Sherrie Tussler

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If enough customers come through and the demand seems high enough, a store of similar size, run by the grocer Piggly Wiggly would be set up inside Ascension St. Joseph.

Hunger Task Force Mobile Market

Hunger Task Force Mobile Market

"I feel the options are going to be great, and yeah, it is tasty, because I like to prepare it myself," Brame said. 

A decision that is still months away. So until then – the mobile market has them covered.

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