Milwaukee Admirals to become Milwaukee Cowbells, Feb. 25, 28

MILWAUKEE - The Milwaukee Admirals announced on Thursday, Jan. 30 that the team will be rebranding for a couple of special nights in February. They will become the Milwaukee Cowbells.
More cowbell!
What we know:
The rebrand is inspired from the classic Saturday Night Live skit with Will Ferrell, Christopher Walken, Chris Kattan and others that turns 25 years old this year.
Highlighting the week will be specialty jerseys that the team will wear for their games on Feb. 25 at 7 p.m. against Lehigh Valley and Friday, Feb. 28 at 7 p.m. against Iowa. The jerseys will be auctioned off with the proceeds benefitting the Admirals Power Play Foundation, the team’s charitable arm.

The jerseys were designed by marketing company Traction Factory. They feature copper twill with Milwaukee Cowbells primary mark for the crest. The logo is a cowbell come alive with a mouth at the end and a tongue that replaces the clapper. The right shoulder will feature patch that says More Cowbell, an allusion to Dickinson and his now-famous phrase.
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Other highlights of the week include:
- A visit from Chris Kattan on Tuesday, February 25th. He’ll be at the game to sign autographs and take pictures with fans and also serve as one of the judges for the "Best Cowbell" competition.
- Roscoe will reveal an alter ego, Moe Bell for both games.
- Milwaukee Cowbell branded merchandise including shirts, hats, pucks, stickers, and more
- The first 6,000 fans to the game on February 28th will receive a Cowbell, courtesy of Potawatomi Hotel Casino.
- We will attempt to set a World Record for most cowbells rung simultaneously, which is currently 5,748 set back in 2003 at Mississippi State.
Secure your tickets
What you can do:
Tickets for the Milwaukee Cowbells (and Admirals, too) can be purchased at milwaukeeadmirals.com, over the phone at 414-227-0550 or in person at 510 W. Kilbourn Avenue.
The Source: The information in this post was provided by the Milwaukee Admirals.