World Series: Free Miller Lite to celebrate Brewers
A Miller Lite sign hangs in the outfield at American Family Field in Milwaukee. Miller Lite is offering free beer to celebrate the Milwaukee Brewers' upcoming World Series appearance against the Tampa Bay Rays. (Photo by Patrick Gorski/Icon Sportswir (Photo by Patrick Gorski/Icon Sportswire via Getty Images / Getty Images)
MILWAUKEE - The 2026 World Series kicks off on Friday, and to celebrate the Milwaukee Brewers, Molson Coors is offering free beer for Wisconsinites.
Free Miller Lite
What you can do:
As the Brewers make their first World Series appearance in 44 years, Wisconsinites aged 21 and over can get up to $8 back on a Miller Lite purchase. Molson Coors said fans can submit a rebate for one 16-ounce or larger can, aluminum pint or draft pour of Miller Lite.
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To be eligible, customers must purchase the beer within the state of Wisconsin on Oct. 23, the first day of the World Series. They must then submit a receipt to Molson Coors showing proof of purchase.
Local perspective:
The Miller Brewery will also offer free brewery tours on opening day. The first 120 people to line up at the Miller Brewery Visitor's Center (4251 W. State St.) will receive free admission and a 75-minute tour, plus a commemorative Miller Lite Brewers hat.
World Series: Brewers watch parties in Milwaukee area
The Brewers are headed to the World Series starting Friday! Here are some places in the Milwaukee area you can gather to watch the upcoming big games.
Tours typically cost $20 and include three beer samples for guests aged 21 and over. The first 30 fans in line that don't secure a tour spot will still be given a hat, while supplies last.
"As a longtime neighbor, supporter and proud beer sponsor of the Milwaukee Brewers, Miller Lite is raising a glass to this historic moment alongside Brewers fans across Wisconsin," said Alison Hanrahan, community affairs manager for the Miller Brewery. "We can’t think of a better way to toast the Brewers’ incredible run than with beer and tours of the brewery we proudly call home."
When do the Brewers play?
Timeline:
The World Series between the Brewers and Tampa Bay Rays starts on Friday, Oct. 23.
- Game 1 @ MIL: Friday, Oct. 23 at 7 p.m. CT
- Game 2 @ MIL: Saturday, Oct. 24 at 7 p.m. CT
- Game 3 @ TB: Monday, Oct. 26 at 7 p.m. CT
- Game 4 @ TB: Tuesday, Oct. 27 at 7 p.m. CT
- Game 5 @ TB: Wednesday, Oct. 28 at 7 p.m. CT (if needed)
- Game 6 @ MIL: Friday, Oct. 30 at 7 p.m. CT (if needed)
- Game 7 @ MIL: Saturday, Oct. 31 at 7 p.m. CT (if needed)
The World Series will air on FOX and stream on FOX ONE. FOX6 News has special, local coverage planned throughout the remainder of the season.
The Source: Information in this story is from Molson Coors and MLB. It was reported from Eden Prairie, Minnesota.