So long $5 footlong. Subway announced that starting on Thursday, February 4th, its $5 footlongs will now be $6 as part of its "Classic Footlongs" menu.
Subway made the announcement as part of their "Sub-maggedon" promotional campaign, tweeting:
To the surprise of absolutely no one, the social media reaction has not been positive.
"Subway was known for the $5 footlong...guess someone's losing money," Jarel Ferren wrote on Subway's official Facebook page. The company responded by saying:
It remains unclear what will happen to Subway's infamous $5 footlong jingle. We'll hope for a remix.