North Shore funeral home impacted by coronavirus lockdown welcomes 'Phase C' of reopening
SHOREWOOD -- At Feerick Funeral Home in Shorewood, Friday marks a major change in business. While they have handled 40 small, private services since the pandemic hit, managers are only now booking their first full in-person visitation.
"It's difficult to operate as a funeral home when we can't do funerals," Funeral Director Kyle Feerick said.
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The family business has weathered many challenges in its 125-year history, but they say not even the great depression – or wars – prepared them for the coronavirus' impact.
"It really has denied families the support they need and deserve to have at a time like this," President Patrick Feerick said.
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Patrick Feerick
Visitations account for 30% of a funeral's cost. Without them, the Feerick's have taken a hit. But all that changes in 'Phase C.'
"For gatherings in homes and other public venues, we are looking at a maximum of 50 people now - rather than 10 people," said Kevin Rorabeck of the North Shore Health Department.
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Milwaukee County suburbs are relaxing restrictions on businesses. 'Phase C' for the North Shore Health Department's reopening guidelines means businesses can somewhat return to normal.
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Kevin Rorabeck
"Restaurants can open up to 75% occupancy. Retail is 50%," Rorabeck said.
Face masks and social distancing are still encouraged. While the North Shore has seen a downward trend in positive cases, health officials warn fewer people have been tested.
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"The challenge is going to be for community members to be as responsible as possible," he said.