20 new bands for Harley-Davidson 110th announced

MILWAUKEE (WITI) – The entertainment line-up for the Harley-Davidson 110th Anniversary roars on as 20 new bands have signed on to the existing slate of acts playing in Milwaukee over Labor Day Weekend.

The pre-sale begins Monday, April 29, and is only open to all those who purchase 110th Anniversary Celebration ticket packs before April 19.

“What a line up - with headliners Toby Keith on Thursday, Aerosmith Friday, Kid Rock Saturday, as well as 60-plus additional Festival Stage performers all weekend long,” said Mark-Hans Richer, Chief Marketing Officer at Harley-Davidson. “Everything is all but guaranteed to sell out. To qualify for the headliner pre-sale, we’re encouraging fans to act fast and buy their 110th Anniversary Celebration ticket packs now before Friday’s deadline.”

Additional 110th Anniversary Celebration activities in Milwaukee include fan-organized rides, a massive parade, activities at the Harley-Davidson Museum, parties at participating Harley-Davidson dealerships and street parties around the city.

The Harley-Davidson 110th Anniversary is a year-long, global celebration connecting millions of Harley-Davidson fans united by a common bond and shared passion for freedom, self-expression and epic adventure. Included in the official 110th Anniversary calendar are 12 different 110th Anniversary experiences that Harley-Davidson will bring to existing motorcycle events in global markets through September 2013. The events span 11 countries on six continents and are capped by two main celebration events in Rome, Italy, in June 2013 and Milwaukee during Labor Day weekend.

Harley-Davidson fans are invited to learn more about the 110th Anniversary and join the celebration online where they can share videos, images and experiences on Facebook, Twitter with the hashtag #HD110, and at www.h-d.com/110.