MillerCoors cancels "Leinie Side of Life," Leinenkugel's national ad campaign

MILWAUKEE -- MillerCoors officials have cancelled a national ad campaign for the company's Leinenkugel's brand.

Officials say the "Leinie Side of Life" campaign strayed too far from the core Leinenkugel's brand by not including any members of the Leinenkugel family that have been with the Chippewa Falls-based brand for six generations.

A replacement campaign would return the focus to the Leinenkugel family.

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